Case Studies

GrowthMetrics came to us with a challenge: they needed to prepare for Series A funding but lacked the financial infrastructure to impress investors. Their product was gaining traction, but their financial story wasn't compelling.

Our approach began with a comprehensive audit of their financial systems and metrics tracking. We implemented a robust SaaS metrics dashboard that provided real-time insights into key performance indicators.

Next, we restructured their pricing strategy to optimize revenue and improve unit economics. This led to a 40% increase in average contract value within three months.

Finally, we prepared investor-ready financial models and presentations that clearly communicated their growth story and future potential.

The result? They secured $8.5M in Series A funding and increased their valuation by 3x compared to their seed round just 18 months earlier.

CloudStack was growing rapidly but burning through cash at an unsustainable rate. They needed to extend their runway without sacrificing growth to reach profitability before their next funding round.

We implemented a comprehensive cash flow management strategy that identified inefficiencies and optimized spending across the organization.

By restructuring their billing cycles and improving collections processes, we reduced days sales outstanding from 45 to 28 days, significantly improving cash flow.

We also developed a strategic growth plan that focused resources on the highest-ROI activities, allowing them to maintain growth while reducing burn rate by 35%.

The result? CloudStack extended their runway by 8 months while simultaneously doubling their ARR, ultimately reaching profitability without requiring additional funding.